etcamah launch event
agenda
ONE & ONLY Za'abeel SOLAR BALLROOM
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12 june 2026
6:00 pm
Time
Session/Topic
Speaker(s)
Welcome & Setting the Stage
6:30 - 6:35 PM
Opening & Welcome
-
6:35 – 6:45PM
AstraZeneca Leading The Next Era in Breast Cancer
Sameh El Fangary
6:45 – 7:00PM
Breast Cancer in the UAE: From Burden to Breakthrough
Prof. Humaid Al-Shamsi
Rethinking Endocrine Therapy Resistance
Chairman: Dr Bassel Jallad
7:00 – 7:20PM
Endocrine Resistance in HR+ Breast Cancer:
What Drives Progression?
What Drives Progression?
Prof. Massimo Cristofanilli
7:20 – 7:50PM
Panel Discussion:
Confronting the Challenge of Endocrine
Resistance
Confronting the Challenge of Endocrine
Resistance
Moderator: Bassel Jallad
Panelists: Dr. Dina Hamza,
Dr. Saeed Rafii, Dr. Sayed Hammad,
Dr. Maroun Elkhoury,
Dr. Massimo Cristofanilli
Dr. Saeed Rafii, Dr. Sayed Hammad,
Dr. Maroun Elkhoury,
Dr. Massimo Cristofanilli
The Voice Data Cannot Capture
Chairman: Dr Shaheenah Dawood
7:50 – 8:10PM
Patient Perspective: Living with Progression
Patient Living with Breast Cancer
Take Charge of Your 1L: Acting on Molecular Progression
Chairman: Dr Hassan Jaafar
8:10 – 8:30PM
Beyond Radiologic Progression: Early
Intervention in SERENA-6
Intervention in SERENA-6
Prof. Francois-Clement Bidard
8:30 – 8:50PM
Patient Outcomes & Safety Insights from
SERENA-6
SERENA-6
Dr. Hussam Marashi
8:50 – 9:20PM
Panel Discussion:
Integrating Serial ESR1 Monitoring into
Clinical Practice
Integrating Serial ESR1 Monitoring into
Clinical Practice
Moderator: Hassan Jaafar
Panelists: Dr. Hussam Marashi,
Dr. Farooq Latif, Dr. Dalia Shorbagy,
Dr. Basel Altrabulsi, Dr. Francois Bidard
Dr. Farooq Latif, Dr. Dalia Shorbagy,
Dr. Basel Altrabulsi, Dr. Francois Bidard
Managing Molecular Progression in Practice
9:20 – 10:00PM
Case-Based Discussion
Moderator: Dr. Shaheenah Dawood
Presenters: Massimo Cristofanilli
Francois-Clement Bidard
Francois-Clement Bidard
Panelists: Dr. Aref Chehal,
Dr. Jawaher Alnasari, Dr. Fathi Azribi,
Dr. Sonia Otsmane, Dr. Diaedinne Trad
Dr. Jawaher Alnasari, Dr. Fathi Azribi,
Dr. Sonia Otsmane, Dr. Diaedinne Trad